Malopolska 2026

Kraków . Małopolska . Poland | 24-25 March 2026

IWINETC 2026 Destination Kraków . Małopolska . Poland I 24 & 25 March 2026

About the conferenceAbout IWINETC
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image
Slider Image

IWINETC is considered by many as the leading global event for the wine and culinary industry and we have 3 goals; provide you with the best education, the best business opportunties and the best networking events.

Join us at IWINETC 2026 from 23–25 March and gain the inspiration, business connections, and content you need to create world-class wine and culinary tourism experiences for your customers — all while discovering Kraków and Poland's wine regions.

Choose one of the attendance options in the above menu to best suit your aims, objectives and interests.

Conference Hightlights

Coming soon...

Conference Talks

Registration (Network & Connect)

More details
24/03/2026
08:45 am

IWINETC Welcome Ceremony (Inspiration & Insights)

More details
24/03/2026
09:30 am
Anthony C Swift

What Consumers Expect from Wine Tourism in Poland (Research)

More details
24/03/2026
09:45 am
Wojciech Giebuta

From Grape Escape to Smart Experience: Evolving Trends & Future Challenges in Wine Tourism (Research)

More details
24/03/2026
10:15 am
Roberta Garibaldi

Time for Coffee & Tea (Network & Connect)

More details
24/03/2026
11:00 am

From Vineyards to Visitors: Turning TikTok Views into Grape Escape Experiences (Branding & Marketing)

More details
24/03/2026
11:30 am
Terry Abromitis

The New Vintage: How AI is Rewriting Wine Stories (Inspiration & Insights)

More details
24/03/2026
12:15 pm
Peter Syme

Time for Lunch (Network & Connect)

More details
24/03/2026
01:30 pm

Airbnb Experiences Explained – Case Studies, Practical Implementations, & Approaches (Business)

More details
24/03/2026
03:00 pm
Judith Lewis

Wine as a Passport: How to Build Global Brand Experiences (Branding & Marketing)

More details
24/03/2026
04:00 pm
Jamie Knee

Small Group Polish Wine Tours with Poland Culinary Vacations (Industry Presentation)

More details
24/03/2026
05:00 pm
Malgorzata Rose

Targeting Today’s Taste Traveller: Who They Are & What They Want (Business)

More details
25/03/2026
09:15 am
Peter Syme

Establishing Sustainable Wine Tourism in Zagreb County (Branding & Marketing)

More details
25/03/2026
10:15 am
Ivana Alilović

Time for Coffee & Tea (Network & Connect)

More details
25/03/2026
10:45 am

How to Ensure your Website is Included in ChatGPT (Inspiration & Insights)

More details
25/03/2026
11:15 am
Judith Lewis

Beyond the Bottle & Plate: How Storytelling turns Culinary venues into Destinations (Branding & Marketing)

More details
25/03/2026
12:00 pm
Terry Abromitis

Savour this – Cambrils! (Culinary Destinations)

More details
25/03/2026
12:45 pm
Vadim Koryagin

Closing Plenary Session (Network & Connect)

More details
25/03/2026
01:00 pm
Anthony C Swift

Time for Lunch (Network & Connect)

More details
25/03/2026
01:15 pm

IWINETC B2B Wine Tourism Workshop (Business)

More details
25/03/2026
02:15 pm

Industry leading speakers

Peter Syme

Keynote Speaker

More details

Roberta Garibaldi

Keynote Speaker

More details

Judith Lewis

Keynote Speaker

More details

Terry Abromitis

Keynote Speaker

More details

Jamie Knee

Industry expert

More details

Ivana Alilović

Industry expert

More details

Wojciech Giebuta

Industry expert

More details

Vadim Koryagin

Industry expert

More details

Patrik Kubát

Industry expert

More details

Malgorzata Rose

Industry Presentation

More details

About the conference

Conference Agenda

We are pleased to share the provisional programme of talks for IWINETC 206, featuring an exciting l...
Read more

Attend

Over two days, absorb the vision and expertise of our industry experts at plenary sessions and pane...
Read more

Speakers

Get ready to take your wine & culinary tourism business to the next level. Once again, IWINETC ...
Read more

Exhibit

Exhibiting at IWINETC Capture the imagination of wine and culinary tourism professionals with yo...
Read more

B2B Workshop

Calling all wine tourism experience providers! Are you ready to take your wine and culinary tourism...
Read more

Colaboration Avenues

Whether you represent a whole grape escape destination, offer new technology for wine tourism, or w...
Read more

Agents

Apply to attend as a Hosted Agent at IWINETC to grow your network of reliable and high quality inte...
Read more

Venue & Travel

Whether you're coming to IWINETC from John Paul II International Airport Kraków–Balice (KRK), Ka...
Read more

Host IWINETC 2027

The annual International Wine Tourism Conference, Exhibition & Workshop (IWINETC) is a 3 day eve...
Read more

International Wine Tourism Conference (IWINETC)

Founded in Spain in 2009, the International Wine Tourism Conference (IWINETC) has now accommodated over 2,500 wine & culinary tourism professionals in 45 different countries throughout the world. Though opportunities for international networking, professional development, and world class industry information you will find that our conferences and workshops offer unique ways to discover grape escape destinations around the world. IWINETC is the destination for those involved in wine, gastronomy and tourism. So come along and share your point of view and gain from the experience of others.

Logo of IWINETC, International Wine Tourism Conference

Recent conferences news

Join the IWINETC Network
Stay up to date on conference happenings